Did Rock Music Die?
Posted by Mike Schumacher
As we continue to mourn the death of rock music, it is important to look at its roots. What made it die was not because there were too many people listening to artists such as The Beatles or Metallica, but rather due to a loss of authenticity.
As musicians and songwriters, we need to ask ourselves if what we are putting out into the world is real or fake. More than ever before, our culture has access to an incredible amount of information, which means anyone can make claims at any time.
It’s easy to get distracted by the glamour of being famous and having lots of money, but chances are you won’t stay popular for long when you start producing work that is empty and manipulative.
Music has a way of connecting with your inner-self and helping you find peace within yourself. When it stops doing this, it may be time to search for new songs and artists.
Decline of concert attendance
This past year has been an absolute nightmare for music fans across the globe. With every passing day, it seems like there is one more proof that the death of rock n’ roll really happened years ago. More often than not these days, even major album releases are cancelled or postponed until people can gather in large groups to listen.
Music festivals have become extinct as well, with some struggling to get enough participants before they close down due to lack of interest. Many musicians seem to be avoiding holding concerts altogether by offering online streaming services instead.
This article will talk about why this state of affairs is very bad for artists, their careers, and the community at large.
Decline of streaming
With the death of music streaming, there has been an explosion in creativity. Artists are experimenting with new genres and strategies to hone their craft and achieve success. This is clearly seen in the growing popularity of artists like Drake, who have branched out into hip hop, R&B, and even jazz!
Music streaming services limit how many songs you can listen to at once, which helps to prevent overconsumption. This way, you do not need to keep signing up for additional accounts or paying extra money for excessive listening opportunities.
By removing this limitation, people lose motivation to constantly look through lists of songs looking for something new to add to their playlist.
Death of classic albums
The death of the classic album is one of the most noticeable trends in music these past few years. Artists are moving towards creating smaller, more frequent releases to gain attention. This is very different from the way things were done back when artists needed to rely on having a good track record to win new fans.
With the rise of the digital era, musicians no longer need to feel obligated to create an album every time they want to release a song or movie. They can just keep producing content and sharing it across all media channels until people start listening!
This has left some holes in the musical landscape. There are not as many big events happening that attract widespread recognition and praise. Albums have become less important as marketing tools for artists to promote themselves.
However, they do not disappear completely. Many still value an album after its completion and will actively listen to it if it catches their ear. For those who enjoy strong auditory experiences, there are alternatives to consider instead. Technology such as podcasts and YouTube videos allow you to find what works for you and get quick feedback on how well you are doing.
Rise of podcasting
With the explosion of digital music streaming services, there is now no need to purchase or even own an album unless you want to. Artists have adapted by offering their songs for free in order to build up a larger audience that can then be transitioned onto paid listening platforms.
This has left less room for people who are not technologically inclined to start listening to music. For someone who does not know how to use Spotify, for example, it may feel impossible to truly appreciate the art form.
Since artists depend heavily upon income from selling albums and merchandise, this has hurt their revenue streams as well. Many musicians will drop their price on an album due to the lack of sales, but most people do not purchase the new release because they already have all of the other materials.
I believe we’re at a pivotal moment in time where technology is taking over our lives, including how we consume media. Since music has such a strong influence on us, I think it makes sense to try out some sort of mobile app-based service before investing in a physical product.
Rise of YouTube
With the explosion of music streaming services, like Spotify, Pandora, Apple Music, etc., it has become increasingly difficult to find rock music that people actually listen to. Even with all these options, most still enjoy listening to very few songs beyond what they already have or what genre of music they are not too keen on.
Music marketing is constantly changing as technology advances, but one thing that will always be important is creating new sounds that people want to hear. An easy way to do this is by investing in the equipment needed to make music, from microphones to laptops to studio space.
As musicians strive to achieve their dreams, they must also invest in software and tools to help them get there!
There are many ways to use your voice as a tool for your career, so whether you’re looking to develop your singing or writing skills, increase your self-confidence, or just improve your overall vocal quality, try searching for tips online and in books.
Rise of Instagram
As we know, social media has become an integral part of our daily lives. It is almost impossible to exist in today’s society without it- from posting pictures and videos online to chatting with friends and family via messages or phone calls, the possibilities are endless!
It also doesn’t hurt that most people now have their phones with them at all times so they can be accessed easily, either through direct messaging or by requesting push notifications.
Overall, social media has made life much easier for us. It has allowed us to connect with others, share information quickly, and keep up-to-date on what others are doing.
But while social media may help promote conversations and relationships, it can sometimes go too far.
For example, when someone uploads a picture of themselves eating chicken nuggets, you probably wouldn’t take too kindly to this. Therefore, some music companies have come up with ways to prevent people from sharing these types of photos.
Rise of Twitter
Over the past few years, music has slowly died due to something that seems almost inevitable these days- social media. With every passing day, it becomes more difficult to find a good song or listen to an album because there is just too much content flooding our ears.
Music has always been a form of expression for humans, but with the advent of technology, this expression was limited to talking about how many songs you listened to and which artists are worth listening to.
Now we have the ability to share what we listen to, why we like them, and all sorts of other things directly related to the art! This is where music dies.
As people lose interest in sharing their musical taste through social media sites, the flow of new music coming into existence slows down. The constant exposure to references makes newer musicians strive to be like the old ones so they can seem authentic.
The death of rock
For those who don’t know, rock is one of the most popular genres of music. It originated in the 1950s as a fusion of jazz, blues, folk, and rhythmical melodies. Some say it was pioneered by individuals such as Elvis Presley and Jim Morrison (the lead singer of the band The Doors).
While not everyone agrees that The Beatles fit under the genre ‘rock’, they definitely do! They were known for incorporating elements of rock throughout their career, making it hard to define exactly what made them special.
Rise of live streaming
Recent developments in music have made it impossible to say that rock is dying. On the contrary, as technology has advanced, so too has the way people listen to music. Gone are the days when you needed a radio station or cable subscription to enjoy your favorite songs!
You can now stream music from almost every source at no cost. Some sources include YouTube, Spotify, Pandora, Apple Music, and more! This article will talk about why this is such a great thing for musicians and how to be a savvy musician by staying informed on music marketing strategies.
What is Live Streaming?
Live streaming is the practice of broadcasting someone’s song or music directly online via a website or app. The audience does not need special software to access the content like they did with podcasting back in the day.
Many well-known artists use livestream services to share their musical journey with the world. For example, Taylor Swift recently shared her new album with her fans over Twitch. Many other famous YouTubers do the same as well.
The reason this is important to musicians is because it gives them a platform to spread their message and connect with others who love their music. Artists earn money through various revenue streams, but most come from things like Amazon, iTunes, and Spotify purchases.
How Does It Benefit Musicians?
There are several reasons why live streaming is an excellent way to promote your music.


The Jam Addict team is a revolving door of writers who care about music, its effects on culture, and giving aspiring artists tools and knowledge to be inspired and keep on creating.
If you have any questions or concerns or just want to drop us a line, don’t hesitate to contact us! We always appreciate the feedback.